Web3 Fashion Media and Marketing

Progression is the very first web3 native fashion media and marketing realm.

The priority is building a network, community and infrastructure to leverage cross-pollination and cross-application of creative and strategic talent. The community building is conducted in-depth through experimental building and personal interactions documented through updates and article posts all across our social media channels, as well as practically implemented in the NFT bundles.

This means it’s not using web2 tactics catered to web3 protocols and DAOs, but rather, completely flipping the model whereby now the consumer of media changes to match where the capital comes from. It is much more in line with what it would be like if everyone had a Bloomberg terminal in their pocket.

In web3, those who create new wealth are those who need good information signals the most, and the barrier to that now being anyone has been reduced or removed in almost all cases.

If the capital flows have changed then the behaviour of media suppliers changes to match it. Incentives align as media consumers demand and can pay for better quality content.

Progression uses mechanisms like NFTs to reinforce the breakout from centralised media control.

Protocols, DAOs, and Individuals are able to purchase bundles that unlock a wide variety and combinations of web3 fashion communication and media tooling that allows them to build volume and liquidity around their brand, project, event or other areas of desired publicity.